But Matt Callen isn’t a no-name nobody clinging on the coattails of his brother’s success – no, no. He’s made his money releasing a gauntlet of products including:

• My Article Network
• Niche Revolution 2.0
• Affiliate Camo
• ArticleApps
• Hyper VRE
• Simply PLR
• BloggerApps
• Instant PopOver
• AdSpy Tracker
• and more…

Seems Matt and his brother like making money…and lots of it! These two brothers have been super busy since they hit the internet marketing scene and together they have pumped out some pretty incredible products. While most “gurus” pump out informational product after informational product, these brothers have been cranking out software programs with real-world application possibility. In other words, these guys have been making programs you can actually use!

So what’s the downside to Matt?

Honestly, I haven’t tried any of his products; I’m not big on PLR or anything he’s put out, with the exception of My Article Network and Affiliate Camo. Those two products actually sound like they are right up my alley while the other ones seem to be a paid way to do something I could for free (Instant PopOver) or would rather avoid (Simply PLR). Harsh, I know, but it’s the honest truth.

Does that influence my decision on SEO Link Monster?

Not at all. While he has made some products that don’t feel necessary to me, blog networks are very near and dear to my heart, as I consider them the gold standard when it comes to backlinks.

Translation – I’m picking this up on the spot.

What about you? Are you looking forward to SEO Link Monster? Have you had any dealings with Matt Callen, good or bad, that you want to tell everyone? Leave me a comment then and let me know!

Well, the full SEO Link Monster review is pretty good at explaining what’s inside SEO Link Monster, but why don’t we try a different tack for a minute; why don’t we examine some of the creators of SEO Link Monster and see if they are capable of building a useful product.

Shall we begin?

Brad Callen, age 32 (estimated). His age really has nothing to do with how good the product is, just kinda surprised me at how young he was.

Anyways…

His previous products are all grand slam, out of the ballpark home runs:

• SEO Elite
• Affiliate Elite
• Keyword Elite
• A bunch of other Elite programs
• SEO Link Vine
• PPC Web Spy
• Niche Revolution
• Article Submitter
• Directory Submitter
• Link Metro
• Elite Sessions
• The SEO Mindset
• and more (hard to believe, isn’t it?)

This guy has made more money than you and I have probably ever seen and not by ripping people off. He’s made some really good products that actually delivered what they promised to deliver, which sadly, is not always true these days.

Now before you start complaining that I sound like the president of his fan club, let me get to the downsides. I have tested quite a few of his products and more than a couple have been a little buggy at first.

Am I saying that this will happen to SEO Link Monster?

Not at all, just being honest about my dealings with the man. I tend to think you can judge a little about an upcoming product off of the character of its creator, or in this case creators.

My gut says that SEO Link Monster will turn out to be one of those indispensable blog networks like BMR; provided they don’t dilute the network with crap by allowing users to post junk articles or “bad” links (I’m talking pharmacy, gambling, porn – stuff like that).

What do you think about Brad Callen? Had any dealings with him, good or bad? Leave me a comment and let me know!